Horizons
Logo | Color Branding
Horizons is a youth development organization in El Dorado, Arkansas. It offers programs to help young people discover their passions and prepare for life. I worked with this organization to establish a new brand to launch after dissafiliating from the national brand, Campfire USA. The idea behind the logo creation was to create a mark that could stand alone on it's own, with symbolic graphic elements that could be incorporated into a curriculum. The top half of the logo represents the beginning of a child's development, and as it turns it symbolizes the growth that a child takes beyond the program into the rest of their life.
